Curating a Brand, more like Curating a Life

I type as we drive for a much needed family beach day trip.  The weather is not as I hoped for, (nor are all the attitudes in the car), but who cares.  I’ve worked hard at letting go, really hard actually.  Letting go of the thoughts, stories, and feelings that my old life was built upon. Carefully crafting and curating the ones that I would continue with, the ones that no longer belonged, and the ones that emerged in the empty spaces.  This is the REAL curating, not for the shop, or my closet, or the spaces I create (those things are the easy things to curate, collect, create).  Building from the unknown is the only way to go - so breathe, Francesca, just breathe.  The path I was told and taught, didn’t work for me and it took a massive unlearning and interior death, facing all the fears (and I mean ALL of them) to get to this place where my own skin is exactly where I want to be.  I can build the rest from here.  Freedom feels damn good.

The old critic doesn’t live with me any more.  You know, the voice that says - “You can’t do that.  You don’t have the ‘right’ piece of paper.” “You wasted too many years.”  “You need to live here or there to have the life you dream of, but you can’t just move because you have children, a family, responsibilities.” The critic used to go on and on.  That voice is now forever silenced.  Not out of hate for it, but because it simply does not live my reality any more. I’ve done the real inner curating. The external is so much easier.  

So here I am, having absolutely no clue what I’m doing really, but also knowing I don’t need to know “the path” because living in my own skin, in this body and “knowing thy self” leads me to exactly where I need to go, right here, right now.  And tomorrow? If and when it becomes my present reality, I will know what steps to take then.  I am quite comfortable in the unknown; it’s my preferred place to be because I know it’s where magic happens. The salty air calls me now to close the computer and soak it all in, “imperfect” weather and all.